How it works
Answer eight short questions about your brand. Each dimension is weighted by its observed impact on citation rate. The composite score is a weighted percentage from 0 to 100, with the biggest gaps flagged as the first fixes to ship.
Why entity strength is the prerequisite
- Without a resolved entity, every claim about your brand is treated as a string, not a fact - discounted by 3-5x.
- Wikipedia + Wikidata alone account for ~27% of the total score weight. They are the single highest-leverage pair of fixes.
- External references compound: 5 references are worth 25 points, 25 references are worth the full 100.
Close the gaps
Use our Entity schema builder to ship the schema side, and the Brand Authority Builder for the prioritised fix list. The long read: entity SEO for the AI era.