How it works
Fill in the fields exactly as you'd want them to appear when an AI assistant builds a knowledge card for your brand. The preview mirrors the structure a modern assistant assembles from Organization schema, sameAs links and external references. If a field is missing from the preview, it's probably missing from your schema too.
Why this is the new brand card
- AI assistants internally build an entity card every time they mention your brand - the card feeds every downstream answer about you.
- Missing fields (founder, HQ, funding) are filled by the assistant from its best guess at the time of training, which is how hallucinated biographies happen.
- A complete card with verified sameAs links is the single strongest defense against outdated or incorrect brand descriptions.
Turn preview into schema
Export the card into real JSON-LD with the Organization schema generator and add founder / person schema via the Entity schema builder. Then validate with the structured data validator. Full playbook: entity SEO for the AI era.